How to Make Money from YouTube Videos (A Complete Guide)

With increasing bandwidth and access to devices, video content consumption on the internet is on the rise. Even TV channels and media companies are uploading video content to YouTube and earning revenue from advertising.

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Now anyone can create video content and distribute it online for the whole world to see. No need of huge investments or approvals from government organizations! The good thing about technology is that it breaks the barriers of entry for individuals like us.

Now you and me have a chance to compete with the big boys and all that is required of us is create something of value. In this case, good quality video content. We can also earn revenue on par with what the big boys. The playing field has been levelled.

The opportunities and possibilities with online videos are so vast that many people still find it hard to believe that – can this be this easy? This post is going to answer that question.

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An Interview with Sorav Jain – Founder & CEO of echoVME

Today I am interviewing Sorav Jain, one of the pioneers in Digital Marketing in India. Sorav heads echoVME, a self funded organization that helps other organizations with digital marketing. Sorav was also featured on my list of top digital marketing experts in India.

sorav jain

echoVME boasts of having some well known clients under their umbrella including Bosch, Urban Tree Infrastructures, Apollo White Dental Care, Oliva Clinic, Dr. Paul’s Clinic, emhealth.in, infinitheism and more.

Sorav is a qualified trainer, he has hosted about 150 workshops in the last 3 years and trained more than 3,000 professionals in digital marketing. He blogs about digital marketing regularly at his personal blog SoravJain.com

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How to Retarget Your Website Visitors on Facebook with Facebook Ads

Almost everyone who uses the internet also uses Facebook. And there is a good chance that most of your website visitors also use Facebook. Now we have an opportunity to retarget our website users on Facebook and bring them back to your website.

rt fb ads

Retargeting with Facebook is easy now. All you need to do is create a website custom audience and insert the Facebook pixel on your website. Read my article about website custom audiences to learn how to do it.

Ideally the Facebook’s pixel should fire on all the pages of your website. When it fires on all the pages, Facebook also gathers a lot of data. They keep a tag of the different web pages visited by each user that helps us create advanced custom audiences in the future (explained below).

The best way to include the tracking code would be to add it to Google tag manager or place it along with your Google analytics code in your website’s files. And make sure that it loads on all the pages in your website.

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The Best Way to Learn Digital Marketing and Become an Expert

If you want to learn digital marketing, you have to practice it. You cannot read a book about digital marketing and call yourself an expert. Taking part in a digital marketing training program and getting a certification also doesn’t make you an expert.

best way

The technology and tools available in digital marketing is changing so fast that the only way to stay ahead in the game is to learn constantly and practice digital marketing.

If you are working as a digital marketer in a company, staying updated with the latest in digital marketing will happen naturally. But if you are not, then there is only one way that I know which works well for keeping yourself updated: and that’s, running an online project of your own and implementing digital marketing.

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The Top 10 Digital Marketing Experts in India

Being in the digital marketing field since 2007, I have come in contact with many people in the industry. However there have been a few people who have inspired me with their knowledge, experience and their work in digital marketing.

top digital marketing experts

Digital marketing is the fastest growing industry today. A research by Adobe and CMO council has revealed that 96% of the Indian marketers have confidence in the ability of digital marketing for staying ahead in the competitive race.

Today, I don’t think any business can survive without digital marketing. You know that digital marketing talent is rare. You should check the results of our digital marketing talent survey.

In this article I have listed the top digital marketing experts in India along with their profiles. And obviously, I haven’t writing about the people I don’t know, so let me know about other digital marketers that I may have missed.

Read moreThe Top 10 Digital Marketing Experts in India