Interview with Vinita Daki from Zycus

by

Digital Marketing is an evolving space and it requires a sheer passion for this medium to produce successful strategies. In the past 15 years, Vinita had the opportunity to help brands and companies to build their digital footprints to constantly innovate and engage with the right audience. She currently manages a digital marketing team with a key focus on social media, blog and performance marketing at a B2B software company headquartered in the US.  Running and marathon training, reading, poetry writing and cooking are a few of her hobbies and she takes a keen interest in fitness, travel, world cinema …

Read moreInterview with Vinita Daki from Zycus

Interview with Hardik Goswami from Thinkwik

by

  Hardik, out of his overall work experience of three years in the digital marketing industry, has spent almost two years in his current role as a Digital Marketing Manager at Thinkwik. He finds Indian politics interesting to watch and read. Apart from digital marketing and politics, he loves writing poems, cooking and travelling. Further, Let us hear from him, Hello and Welcome Hardik, Let us begin with your unique story, could you please share that with us? Sure, I started my carrier as a Php developer. After working for around eight months, I met with a road accident, that …

Read moreInterview with Hardik Goswami from Thinkwik

Interview with Nikita Mirchandani from Shop 101

by

Nikita Mirchandani works as a content writer, marketer and strategist for an e-commerce company Shop 101. She has been a voracious reader since her childhood and at any given day, prefers reading to watching or hearing.  Further, Let us hear from her,   Hello and Welcome Nikita, Let’s begin with your unique story, could you please share that with us?  Not sure if this would be interesting, but I do think it is unique. I was born in Mumbai. When I was about ten years old, my family decided to shift to the USA. For almost eight years, I lived …

Read moreInterview with Nikita Mirchandani from Shop 101

Top 100 Digital Marketing Agencies in India

by

Every company, big or small, has a business account on Facebook at least. If it is a digitally advanced company, it might even have a Twitter handle and LinkedIn profile. Nowadays, it has become absolutely essential to invest in digital marketing to inform your customers about your online presence and enhance your brand visibility. To make sure that you get marketing right, it is imperative to embrace the most competent digital marketing agency that caters to all your business requirements. Here, we have discussed the top 100 digital marketing agencies (in no particular order) that would make things easy for …

Read moreTop 100 Digital Marketing Agencies in India

An Interview with Mustaqh Ali Shaik from Moschip

by

Mustaqh has spent almost seven-plus years working as a Digital Marketing professional with companies like OdigMa, Trinity and Elmeasure India Pvt Ltd. He currently takes care of marketing and branding activities for Moschip Technologies as Associate Manager, Digital Marketing. Student for a lifetime, strong-willed about his ideas, social media savvy and a movie buff. Further, let us hear from him,   Hello and Welcome Mustaqh, Let’s begin with your unique story, could you please share that with us? Sure, It begins in Peda Jagarlamudi, a small village in Prakasam Dist., Andhra Pradesh in a Muslim community where higher education was …

Read moreAn Interview with Mustaqh Ali Shaik from Moschip

There are no guarantees in life

by

As I am working closely with my Interns in the Internship program, I have realized one major thing. The most successful students are the ones who are ready to take calculated risks. The people who are not ready to take a risk and are looking for some guarantees – are not usually successful. In this blog post, I want to talk about why you shouldn’t be looking for guarantees in life. There are no guarantees in life – and people should stop looking for guarantees. We as a country, for generations, have been on the lookout for guarantees. (I am …

Read moreThere are no guarantees in life

[Mind Map] List of Digital Marketing Tools

by

I did a webinar today morning on the various Digital Marketing Tools I use for my business. You can download this mindmap here. In this mind-map, I have classified the tools into the following categories. Market and Niche Research Tools Content creation and publishing tools Traffic generation tools Marketing Tools Sales Tools Reporting and Analytics Tools Money collection and management tools Personal Productivity Tools Team and Project Management Tools I hope you find this mind-map useful. Click on the image above for the full mind-map. I will be updating this mind-map from time to time to let you know about …

Read more[Mind Map] List of Digital Marketing Tools