A Digital Marketing Career Path – Is it worth the effort?

If you are a student who is just graduating, or yet to graduate, digital marketing is a great career path for you, no doubt about it. I have been a digital marketer for more than 10 years now and I have worked in amazing organizations like Razorpay, Practo & Instamojo at very high salaries. (Watch my video on how to get a high paying digital marketing job). If you are fresher who has just graduated, you can get a digital marketing job by showing skills and experience with your side projects. However, if you are already working in some other …

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How Can a Newbie Get a Good Digital Marketing Job?

One of the questions that my students ask me often is: How can a newbie get a good digital marketing job? In this blog post, I am going to share some ideas from my experience on how a newbie can go about applying for a digital marketing job and get selected. Don’t be a “Fresher” or “Newbie” The first order of business in your career development is to stop becoming a “fresher” or a “newbie”. Because freshers do not get much salary. If you apply to a company where you have mentioned only having learned from a digital marketing course …

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How to Find Backlinks to Your Blog or Website

Finding and analyzing inbound links to your blog or website is an important SEO activity that every digital marketer should do regularly. Backlinks are the foundation on which websites get discovered in the web of pages online. Having more backlinks also helps you get more traffic from the search engines because backlinks are the No.1 criteria through which websites get ranked in the search engines. More backlinks means higher rankings and higher rankings equal more traffic. More traffic means more revenue. So let’s have a look at the top 3 methods I use to discover inbound links to my website. …

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Why no one reads your content?

Houston, we got a problem. A big, fat problem. You want to get better job offers or grow your career or land clients. For that to happen, you know that you need to stand out from the rest, become a brand, and be recognized. And you know there is only one path to recognition. The content path. So you embark on the journey. You are all excited at the unlimited opportunities it’s going to open up. You set up a blog and start publishing content, or you start posting on your preferred social channel. You wait for the visitors, comments, …

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5 Simple Hacks to Boost Your Marketing Campaigns

You aren’t getting the best out of your marketing campaigns. Yes, it’s true. Of course, you are getting good results. Your boss or client is happy, and so are you. But you still can get more out of them. You can get even better results from your campaigns without doing much or spending extra. Yup. It’s possible. All you need is a few hacks, and that’s what this post is all about. I’m going to share the hacks that worked for me and gave me extra every time we run a campaign for our clients or us. Let’s dive in. …

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