Digital Marketing

While looking for a higher role in the Digital Marketing industry, you must have what it takes to be the hire the organization is looking for. And when you are applying to the role of a Digital Marketing Manager, you have to showcase your best skills. You need to market yourself digitally to the employer. To begin with, you need to have a captivating resume that displays the right set of skills and experience you hold, a story told in simple words. Digital Marketing has become highly desirable in today’s job marketplace. Since, this industry is highly competitive, there are …

Read moreHow To Write a Digital Marketing Manager Resume

Homo Sapiens (or in other words, us) have been known to have existed in the current form on the planet earth for the past 70,000 years. For a very long time, until recently, we were not the most effective species. We had huge brains, children born prematurely, lower muscle strength than other species of humans, and we were pretty vulnerable to nature. We were originally in the African region and then we expanded internationally. Before Homo Sapiens, we had Homo Erectus, who lived somewhere in the middle of the food chain for 2.5 million years on earth. 70,000 Years back, …

Read more70,000 Years of Cognitive Revolution Led Us Here

Digital marketing is not an easy subject. I have been in the digital marketing space for more than 10 years, and I am still learning new tools and new digital marketing tactics. However, with time, learning new tools becomes easy. Learning new concepts becomes easy. As you spend a lot of years in Digital Marketing, you will end up realizing that the only way is to keep yourself updated and an expert is to keep learning new things. Your ability to learn new tools and new digital marketing tactics will improve as you understand the fundamentals better. This is not …

Read moreThe Hard Part about Digital Marketing

Books are a great source of learning to master the fundamentals and basics of a subject. As I had mentioned in my recent blog post on how to learn new skills, mastering the fundamentals is very important for becoming an expert in a subject. While I try to learn most of the latest updates in my industry by reading blogs and following the Twitter updates of the most important thought leaders in marketing – I learn the fundamentals from books. If I have created a brand for myself in the digital marketing space as an expert, I would attribute it …

Read moreTop 7 Books Every Digital Marketer Must Read

Political campaigns in India are no longer limited to traditional marketing medium. It has clearly entered the digital spectrum, and the impact of digital political campaigns are significant. It cannot be ignored anymore. That’s why in this article, I have outlined the digital marketing strategy of BJP. We have no affiliation with any political parties in India. This article was written and published based on the demand of my readers. In the Learn Digital Marketing Group on Facebook, most of the people wanted to read about the Digital Marketing Strategy of BJP than any other political party. Today, almost every …

Read moreThe Digital Marketing Strategy of BJP (Bharatiya Janata Party)