Digital Scholar – An Agency Styled Digital Marketing Institute in Chennai

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Digital Scholar is a premium digital marketing training institute in Chennai. It is the first institute in India to adapt agency-style learning. Here, I will be discussing the unique modules and the benefits of taking up the digital marketing course at Digital Scholar and how this institute is going to be a gamechanger in the digital training industry. Hi! I’m Sorav Jain, a digital marketer based out of Chennai. For those of you who don’t know me, I have been doing digital marketing for almost 12 years now. I’ve authored several books on digital marketing, trained more than 100,000 students …

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How To Write a Digital Marketing Manager Resume

While looking for a higher role in the Digital Marketing industry, you must have what it takes to be the hire the organization is looking for. And when you are applying to the role of a Digital Marketing Manager, you have to showcase your best skills. You need to market yourself digitally to the employer. To begin with, you need to have a captivating resume that displays the right set of skills and experience you hold, a story told in simple words. Digital Marketing has become highly desirable in today’s job marketplace. Since, this industry is highly competitive, there are …

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70,000 Years of Cognitive Revolution Led Us Here

Homo Sapiens (or in other words, us) have been known to have existed in the current form on the planet earth for the past 70,000 years. For a very long time, until recently, we were not the most effective species. We had huge brains, children born prematurely, lower muscle strength than other species of humans, and we were pretty vulnerable to nature. We were originally in the African region and then we expanded internationally. Before Homo Sapiens, we had Homo Erectus, who lived somewhere in the middle of the food chain for 2.5 million years on earth. 70,000 Years back, …

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The Hard Part about Digital Marketing

Digital marketing is not an easy subject. I have been in the digital marketing space for more than 10 years, and I am still learning new tools and new digital marketing tactics. However, with time, learning new tools becomes easy. Learning new concepts becomes easy. As you spend a lot of years in Digital Marketing, you will end up realizing that the only way is to keep yourself updated and an expert is to keep learning new things. Your ability to learn new tools and new digital marketing tactics will improve as you understand the fundamentals better. This is not …

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Top 7 Books Every Digital Marketer Must Read

Books are a great source of learning to master the fundamentals and basics of a subject. As I had mentioned in my recent blog post on how to learn new skills, mastering the fundamentals is very important for becoming an expert in a subject. While I try to learn most of the latest updates in my industry by reading blogs and following the Twitter updates of the most important thought leaders in marketing – I learn the fundamentals from books. If I have created a brand for myself in the digital marketing space as an expert, I would attribute it …

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