Browser Based Push Notifications Explained in Detail

by Deepak Kanakaraju on October 10, 2017

Web push notification helps website owners to push important notifications directly on subscriber’s desktop, mobile or tablet browser.


On a desktop, these notifications slide in at the top or bottom right-hand corner. On a mobile device, it resembles the push notifications delivered by apps.

Type of content received by subscribers include, but are not limited, the following:

  • Promotional: Trending deals, sales coupons, or limited time offers.
  • Information-Seeking: Feedbacks from subscribers or asking for reviews.
  • Introduction: Welcome new visitors or providing offers for first-time users.
  • Information-Provider: Latest blog posts, video, podcast episode or a product update.
  • Reminder: Scheduled flight details or reminding about the abandoned shopping cart.
  • Transaction: Verification about the purchase, delivery, or shipping details.

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W-8BEN Form: What, Why and How for Affiliate Marketers

by Deepak Kanakaraju on October 4, 2017

After sharing top Indian affiliate programs and the ultimate guide to affiliate marketing, I got several requests from readers regarding their confusion about W-8BEN form.

In this article, I’ll resolve all your queries by touching three important questions:

  • What is W-8BEN form?
  • Why do you need to submit this form to affiliate networks?
  • How to fill the form to receive a commission directly to your Indian bank account?

If you are new in the affiliate marketing space and can’t figure out the right source of income generation, web hosting affiliate programs are your best bet. You get a monthly payout of $2625 for sending 21 signups for Hostgator account. BlueHost has already paid $5 Million in commission last year alone to the affiliates. Now, I’m sure you won’t doubt the high-paying opportunities from hosting companies.

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Sometimes, it may look like the opportunity with digital marketing is limited. Sometimes we might lose hope that the future doesn’t look so bright. Every one of us goes through such situations from time to time.

That’s when I like learning from other’s successes. That’s why I love doing case studies which gives us a new perspective on things and helps us re-think the whole digital marketing game.

Today, I want to share a case study that will prove that you can make a profit from online advertising. You will also learn that you do not need a whole lot of capital to get started. The beauty of online advertising like Facebook Ads is that you can get started with a very small budget, test out the market and then scale up only if you are getting a good return on investment.

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The Top 9 Indian Affiliate Programs You Must Join Today

by Deepak Kanakaraju on September 20, 2017

Affiliate Marketing is a big industry and there is a range of affiliate programs all over the globe. The likes of ClickBank, Commission Junction and Impact Radius are the networks that come to mind when you think about affiliate marketing. But what if your blog is for the Indian audience and most of your visitors are from India?

You cannot promote international products to the Indian audience. You need to find out products and affiliate programs that are inclined towards the Indian audience.

Here are some reasons why:

  • Brand Affinity: People are likely to buy from a Brand they trust. For instance, people might be willing to buy from Myntra than Macy’s as Myntra has established themselves better in the minds of the Indian consumers.
  • Shipping Issues: If you are selling physical products know that not all international eCommerce sites ship to India. A product being sold on Amazon UK might not be shipped to India. So what is the point of driving an India user to such a product?
  • Indian Affiliate Networks: The advantage of working with Indian affiliate networks is they have more Indian focused advertisers in their network. So you will have a deeper highly focused inventory to promote to your audience.

But not affiliate networks are equal. Even worse, not affiliate networks are honest when it comes to payouts. This is the living reality of the internet.

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7 Affiliate Marketing Myths Debunked

by Deepak Kanakaraju on September 18, 2017

When I got introduced to affiliate marketing almost 10 years ago I had my own share of fears, misconceptions, and doubts. The curse of the internet is that con men have been spreading false information to multiply their profits.

Even worse, gullible beginners believe their showmanship and get into affiliate marketing with a wrong set of beliefs and end up tasting failure. I’ve been there done that. And I want to make sure that you don’t end up believing in the same myth.

Few of these myths are self-created too. For instance, when I was getting started I believed that Affiliate marketing is something only for the big guys with a huge amount of capital. I thought it was some “secret money making” formula which only a few rich people in the world kept it to themselves.

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How to Profit from Niche Websites with Affiliate Marketing

by Deepak Kanakaraju on September 15, 2017

Just like entrepreneurship, success in affiliate marketing is the combination of hard work and smart strategies. It doesn’t matter whether you are beginning your innings in the affiliate space or an experienced player, what matters most is your strength to capture the mood of your target audience.

What’s the secret sauce for making profits without worrying about your competitors?

Niche Websites!

These sites aim for a smaller set of audience in a big market. The motto is to select the limited competition markets, but there must be sufficient amount of online people searching for your desired topic.

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A Beginners Guide to Lead Generation and Lead Nurturing

by Deepak Kanakaraju on September 13, 2017

The human attention span has fallen from 12 to 8 seconds. It’s not your fault because we are overloaded with lots of information at a given time.

How does this information overload affect your lead generation process? Before understanding the cause, I’ll share the meaning to help you understand the concept.

Lead Generation is a process of collecting email, phone number and other details which give you more information about the potential customer.

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How to Stand Out From the Crowd in the Digital Marketing Job Market

by Deepak Kanakaraju on September 11, 2017

Differentiating yourself is an important aspect of a long term successful career in digital marketing. If you are perceived as someone of the same skill set and ability as most candidates in the digital marketing industry chances are that you are playing a hit or miss with every job you apply for.

Differentiating yourself is not just about dressing better than the rest or getting an extra degree under your belt. Differentiating is more about how your skills, talent, and education makes you irreplaceable.

It is about bringing the best and the most real version of you and honing it until the whole digital industry sees your brilliance.

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How To Set up Facebook Instant Articles For WordPress

by Deepak Kanakaraju on September 4, 2017

Facebook Instant Articles was made to fix the problem users faced while browsing slow loading pages on the mobile. Once you publish an instant article on to Facebook the thumbnail will appear with bolt icon. The URL structure of the article is same as your regular website URL. When the article is seen and clicked on Facebook Mobile App, the article will load instantly and the content will be hosted on Facebook.

90% of Facebook users access it on a mobile device. Setting up instant articles for your WordPress blog will give you an advantage of capturing Facebook’s huge mobile audience.

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How to Improve and Monitor Your Website’s Uptime

by Deepak Kanakaraju on September 1, 2017

Downtime affects reputation, revenue, search visibility, and ultimately your online business. In this post, we will understand the importance of uptime monitoring and how you can keep your visitors happy.

Uptime reflects the time or percentage for which your site is up and running. Whereas, downtime tells the time or percentage for which you won’t receive the services from your hosting provider.

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