Blogging is one of the best lead generation platforms available in the digital marketing world. Landing pages are also great, but you need to drive traffic to the landing pages – mostly via paid advertising. You can drive traffic from your blog to the landing page, but you will end up losing a lot of visitors along the way.
So converting your blog visitors directly into subscribers is usually the easiest and fastest way to aggregate an audience for content marketing or generate leads for your business.
You may have noticed that I convert my visitors into subscribers and there is a good chance that you are already my subscriber.
I had published an article a while back on Seven ways to convert your web traffic into leads. But that article was more about the different methods available to generate leads from web traffic than the specific tools that you can use.
Today I am writing a comprehensive review of OptinMonster, a one-stop lead generation software that I have recently fell in love with! And if you had noticed some exit optin pages on my site, that’s from OptinMonster FYI.