How well do you know about SEO?
You know that it stands for “Search Engine Optimization”.
And you know that SEO is one of the most important areas of digital marketing.
The ability to optimize a website for the search engines and rank high for the keywords is regarded as one of the top skills a digital marketer can have.
SEO experts are one of the highest paid consultants and employees in the world.
You want to become an SEO expert?
How are you going to become an SEO expert?
You cannot start reading about the latest tactics that will help you rank better in the search engines.
In this post, I want to give a completely different approach to learning SEO.
A thought experiment.
Everyone who learns about SEO does it the wrong way.
And that’s one of the reasons why there are very less SEO experts in the country.
Most people who learn SEO learn about the tricks and tactics.
They learn that one needs to build backlinks, one needs to do on-page SEO and so on.
They don’t think deeply about why they are doing that.
Doing all the tactics would give some results in the short term.
Sometimes it would work and sometimes it wouldn’t.
The true SEO experts in the world are the people who think like search engines.