What is the first thing you do when you need an idea? Or you need help with some information? Faced with a problem, challenge or even a choice, these days the answer to it all is – Google.
And so, it is a cold harsh truth that every business needs a presence on the internet to survive. And since there are a million of options, it is important that a business practices good SEO to be visible to its potential customers.
Search Engine Optimization (SEO) is one of the most essential elements of Digital Marketing. It is the process of making your website visible to potential customers by making it appear high on search engine result pages.