StumbleUpon Paid Discovery Advertising Tool Review & Usage Instructions

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StumbleUpon is a social bookmarking website where you can find cool new websites on the web based on votes from other users. According to Alexa.com, StumbleUpon.com is the 150th website in the world in terms of traffic. StumbleUpon – SU for short has an advertising program which many marketers do not know about. I gave a try to their advertising program – the StumbleUpon Paid Discovery and here’s my feedback.

StumbleUpon is based on users voting up for good content on the web and such websites are rewarded with more traffic from StumbleUpon because more users will be able to find the “cool” content and hence a good user experience for the users of SU.

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SU has various categories in which you can submit the links to your website and if your web content is really good, there is a good chance that you will receive a flood of new traffic from SU. But from my experience SU users are not very serious or tech savvy kind of crowd. The users of StumbleUpon are more interested in entertainment and humour kind of content so such websites usually do well in StumbleUpon.

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How to Use Facebook Ads to Increase Likes for Your Facebook Page

increase-fb-likesHaving more fans in your Facebook Page has a lot of benefits. If you have a blog and your regularly publish posts, you can share it in the fan page and people will discover your new blog post. It will result in getting more likes which helps in SEO – because the search engines pickup these social signals. Having an audience in Facebook also helps you get feedback about your products and services because the entire audience in Facebook is like your focus group.

There are a lot of methods to increase the fans or likes for your page. Some of the most common methods are:

  • Having a Like box or Like button in your website/blog
  • Buy Facebook likes from Vendors
  • Redirecting users to Facebook page from website, YouTube channel, Blog and so on.
  • Advertise using Facebook ads

Having a Like box or Like button in your website/blogĀ is a straight forward way to get likes and you will get targeted fans to your page. But the problem is that the number of new likes will increase only in a linear fashion – directly proportional to the amount of traffic coming to your website. You can buy fans from vendors but the problem is that they may use unethical tactics to increase your likes and many times those Facebook users are un-targeted and not your real fans.

I believe that if you want to increase your Facebook Page fans very fast – 100, 1,000 or even 10,000 within a short span of time then Facebook ads are the way to go. I have used the following tactic to increase Likes one of my publication’s page by 10,000 fans within 1 month and that too at a very low cost – Rs.2 or less per Like.

I would agree that this is not as cheap as the price set by external vendors, but it is far more worth it because these people are really the people looking forward to buy your products or services. You will understand how targeted they are by the end of this article.

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