Digital Marketing

Recently I had the opportunity to attend a strategic leadership workshop by Pairee Learning. The workshop was led by George W. Watts and Laurie Blazek. George is a Ph.D. in Psychology and his passion is inspiring people to unlock their highest potential. He has trained CEOs and management teams of many Fortune 500 companies on leadership and sales.

Chandrakanth B.N. is the founder and CEO of Pairee Learning. Prior to Pairee, Chandra was the Founder and Managing Director of Theorem India, which he started with just 2 people in 2002 and grew it to over 1300+ people globally spread across 4 continents. (And I have worked at Theorem before).

Review of the Workshop

I have been a voracious learner all my life. I’ve attended workshops across many subjects. But until recently, I never took the topic of leadership as a serious subject of study. I’ve mostly linked leadership skills to the ability to inspire and motivate others and have never thought deeply about how to build a leadership team and discover one’s strengths.

This workshop was one of the best workshops I’ve attended in my life and it has definitely impacted how I would like to build my leadership skills and create a leadership team. The workshop was not just a knowledge session but an interactive learning environment with plenty of individual attention being paid to each participant by the training team.

Read moreStrategic Leadership Workshop by Pairee Learning – A Review

SEO today is a challenging skill to master. The internet space is constantly evolving. What tactics worked 10 years ago may not be applicable in 2018.

However, the goal of SEO remains the same. Reaching the right people with the right keyword intent with content that matches their requirements

Learning SEO requires critical and creative thinking. Being able to Analyse is also an important attribute.

SEO stands for Search Engine Optimisation. It’s a technique of including certain word phrases within the contents of a website. Search engines like Google then show that content as a top result to those who type in those phrases.

SEO is crucial to a website’s success. Without SEO even a brilliant content may remain undiscovered. Having known its value today, it makes sense to be proficient in this subject.

Learning SEO would help individuals make a long-term career in the internet space. It would also help businesses who aim to have a visible online presence.

There are many ways to learn SEO step by step. But it’s important to examine and check all possible options that best suit your needs.

Read moreTop 10 SEO Training Institutes in India with Certification

Teaching is one of the oldest professions on planet earth.

If you take a look at the top 5 professions that dominate the human race, it would be agriculture, health & medical care, construction, cloth making and Training.

Since the olden days we’ve had Gurus where young people went to learn from them.

In every profession of work, there is a mentor and a student.

Out of the 5 professions I told you about, every profession involves teaching.

Transferring skills from an experienced person to an unskilled person is the very fabric of the human race that keeps us together.

Before we invented written language and printed books, knowledge and experience was transferred from one generation to another using stories.

During the tribal times where groups of 100-500 people lived in forests, the elders of the tribe would tell stories to the younger generation and they would pass on moral values.

Then there were people who hunted, gathered, people who grew crops, people who did carpentry and people who built huts. In every category, the expert will teach the novice.

People realized that sometimes you have to pass on information which transcends time. The trainer cannot always be present in flesh and blood and hence they started painting inside cave walls.

Read moreThe Invisible Trainer – How to Build an Automated Coaching Business