Does it work? Does SEO still work? You have the question somewhere in the back of your mind, right? Most people think it’s dead. It doesn’t work. Google doesn’t want to send traffic to other websites. They are tweaking their algorithm to keep traffic inside their business sites. Is it worth to invest in SEO … Read more
“SEO is dead.” That’s a frequent statement from marketers out there all around the globe. At least once a year, someone proclaims, “SEO is dead.” The next one is Google is slowly keeping all the traffic it gets and is sending less and less traffic to the websites. And a lot of us hate Google … Read more
I have been in the digital marketing field for more than 10 years. I have mostly specialized in designing and executing marketing funnels for B2B and B2C brands. To design a highly efficient marketing funnel, one needs a good command over paid advertising, marketing automation, copywriting and most importantly, SEO. SEO and paid advertising helps … Read more
SEO is one of the most mysterious areas of Digital Marketing. Most of the digital marketing verticals like paid advertising, email marketing and analytics are straight forward. You can always go back and refer to a document to understand how to do things. When it comes to SEO, there is a bit of mystery in … Read more
SEO today is a challenging skill to master. The internet space is constantly evolving. What tactics worked 10 years ago may not be applicable in 2018. However, the goal of SEO remains the same. Reaching the right people with the right keyword intent with content that matches their requirements Learning SEO requires critical and creative … Read more
How well do you know about SEO? You know that it stands for “Search Engine Optimization”. And you know that SEO is one of the most important areas of digital marketing. The ability to optimize a website for the search engines and rank high for the keywords is regarded as one of the top skills … Read more
When it comes to talking about the term SEO, there is a lot of preconceived notion in people’s minds about it being hard to carry out. The truth being, SEO is not as hard as people think it is. The results might not come quickly and it takes time to build traffic from search engines, … Read more